15Mai 2017 by Andrei Kluska No Comments
In search of the new world – Maen Manhattan 40

In search of the new world – Maen Manhattan 40

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Maen Watches is a brand originated from Stockholm, known for their affordable “Classic Moon” timepieces released a while ago and reviewed recently by Watchisthis?!. The two Dutch founders continue their quest in offering high-quality affordable pieces by releasing a new collection named Manhattan 40. The new collection’s name has the same inspiration from the Dutch ship, Halve Maen (Half Moon), which reached in September 1609 the coast of what is known today as New York, the island of Manhattan being one of the most known parts of “the big apple”. This collection will be released on Kickstarter soon and we are happy to be one of the first to present these charming timepieces. The Manhattan 40 has four models in a 40mm diameter case: two 316L stainless steel versions with…
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11Mai 2017 by Andrei Kluska No Comments
A touch of elegance with ERROYL Duke Collection

A touch of elegance with ERROYL Duke Collection

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ERROYL is a watch brand coming from Australia with some high quality and affordable watches and which is not a stranger for Watchisthis?! as we interviewed Wes Knight, the ERROYL CEO, for the Summer 2016 edition of the Magazine. In this one we also had the opportunity to present and review their Regent Collection. The ERROYL team released this year a new collection under the name of "The Duke" in which you'll find the Hawker, Melrose and Oskar. Three watches designed and manufactured with a special attention to details, which at the end, are really elegant and suitable for any situation or environment. The 133 grams Duke timepieces are presented in a 39mm diameter polished side and brushed surfaces stainless steel case with 11 mm thickness, if the double domed sapphire crystal with anti-reflexive coating is excluded. The see-through case-back with…
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09Mai 2017 by Andrei Kluska No Comments
Building an empire… of watches – Imperium

Building an empire… of watches – Imperium

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We are witnessing, once again, a micro-brand’s attempt to conquer the horological market using a crowdfunding platform. In this case, the Imperium Watches, a small company from Singapore, is trying the impress with not one but three distinctive collections wearing the name of great empires: The British Empire featuring 4 models, the Persian Empire with three watches and the Roman Empire with four watches. “Imperium” comes from Latin and means, in a rough translation, the “power to command”, being at first a military concept used as “General” or “ruler of the Army”. Today, this word is used more with the meaning of “empire”, the names of the collections being quite adequate with the brand name. The Imperium British Empire collection has four watches in 40mm diameter polished steel case, with…
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07Mai 2017 by Jonathan Kopp 1 Comment
Introducing the Tate Wade Bokeh watch

Introducing the Tate Wade Bokeh watch

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On Kickstarter we find to often classical and simple watches with nothing exciting and sometimes you fall in front of something really appealing. Wade Park and Stephan Roesli are the two entrepreneurs behind the Tate Wade brand. They came up with the concept of a watch back in 2015 and on May 2nd, 2017 they finally launched their Kickstarter campaign – Which is already a success as it’s almost funded. Honestly it’s not a surprise when you look at this piece called BOKEH. Why this name? The timepiece is named after the visual effect in the field of photography which evokes a mystic feeling. Bokeh, also known as “Boke” is one of the most popular subjects in photography. The reason why it is so popular is because Bokeh makes photographs visually appealing,…
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04Mai 2017 by Andrei Kluska No Comments
Pramzius Trans-Siberian Railroad inspired by pocket watch

Pramzius Trans-Siberian Railroad inspired by pocket watch

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The North-American family-owned, Détente Watch Group based in Connecticut, is since two decades importer of Eastern European and Russian watches. The brands that Détente Watch Group represents in the US include Vostok-Europe, Sturmanskie and Tsikolia. The company was involved in the design and development of the watches dedicated to North America, that's why they decided to use their knowledges and created their own micro-brand – Pramzius, a name inspired by the ruler of time from the Baltic pantheon of mythological gods. The first watch of this new brand, the Trans-Siberian Railroad, is a relative big watch of 48 mm diameter in 316L Surgical Grade Stainless Steel. The shape of it is an interesting pocket watch metamorphosed in an unusual wrist watch through an innovative strap system. The watch, covered with a…
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03Mai 2017 by Andrei Kluska No Comments
NOWA Shaper – World’s Thinnest Hybrid Smartwatch

NOWA Shaper – World’s Thinnest Hybrid Smartwatch

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The combination between a classical watch and a smart function in a single timepiece, a hybrid Watch, is not new on the market: at the beginning of the year, the well-known watch brand Alpina released an affordable Swiss Made watch – the Seastrong Horological Smartwatch, a classical looking diver watch with a smart core, reviewed by Watchisthis?!Magazine here; last week we reviewed the ZETime which has a different approach – a let’s say “classical” touchscreen smartwatch with hands for hours and minutes. We found the NOWA Shaper thanks to their Indiegogo Campaign and we were impressed by the design, functionality and price. The Nowa Team, located in the romantic city of Paris, designed together with Eric Gizard a clean looking watch inspired by the Contemporary Decorative Arts and powered by Smartime, combining…
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26Avr 2017 by Andrei Kluska No Comments
Watch I love: Hamilton FLINTRIDGE

Watch I love: Hamilton FLINTRIDGE

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I have to admit that my first love from Hamilton was the PAN EUROP but for today I want to present, from the American Classic Collection, the Flintridge which is seriously appealing to me. This really interesting watch was inspired from the design perspective of the 1930s Flintridge. This one was originally created as a sports timepiece but honestly you can wear it whenever you want as it's a very classy timepiece. Available for both genders, this lovely design will make a big impression. Well, I'm impressed... The catalogue price is 1075 Euro and it's certainly someting really intersting. The only problem is the availability since it is a new model and not all retailers will have it in their stores.... But more than that - Both version are limited to 999 pieces.…
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20Avr 2017 by Andrei Kluska 5 Comments
Just letters – QLOCKTWO W by Biegert and Funk

Just letters – QLOCKTWO W by Biegert and Funk

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The “no hands” watches are not a novelty today: from the simple and now classical digital Casio watches to extremely complicated mechanical watches which display numbers using mechanical solutions, the watches with no hands have always been on the wrist of people searching for something original or for people that just don’t like the classical hands watches. The watches from Biegert & Funk are not new on the market and display the time in an original mode using letters and showing the time in 5 minutes increments. In 2012, Biegert & Funk released the Qlocktwo W (the wrist version of the wall and desk clock) in a 35mm square version. This was expected and well received by the fans of the brand. The watches with a dimension of 35 by…
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17Avr 2017 by Jonathan Kopp No Comments
Interesting move for Auguste Reymond

Interesting move for Auguste Reymond

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As far as I know Kickstarter was always intended for start-ups but now Swiss brand Auguste Reymond decided to jump on it. That’s quite fun as I had this discussion with several young brands during Baselworld 2017. The discussion were always on the topic of sales and extra visibility. To be honest I think that even for established brands (young or not), Kickstarter could be a good lever of development. This can allow to probe the market in relation to a new product, to reach a wider audience and often people who do not know the brand yet, but also to be present, thanks to this platform, in markets where they are not at the moment. And of course, we see it here with this campaign of Auguste Reymond, it…
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13Avr 2017 by Andrei Kluska 1 Comment
The perfect hybrid smartwatch? ZETime by MyKronoz Switzerland

The perfect hybrid smartwatch? ZETime by MyKronoz Switzerland

News
We are witnessing an entire horological revolution: classical watches towards smart watches and smartwatches towards classical watches.  Just think on how classic watches are going smarter like the Longines VHP, which is actually a smart watch with micro-processors and sensors but doesn't synchronize with phone and doesn't have notifications. On the other hand, think at the smartwaches, for instance Samsung S3 done with Artya to be more close to a classic Watch (to read more about it jump on the last issue of our magazine by clicking HERE). Everybody wants what the others have... This seems somehow logical as both sides try to keep their customers and gain new ones. In the last two years the market was assaulted by better horological smartwatches and more classical designed smartwatches, but there…
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