14Juin 2016 by Martin Green 1 Comment
CJR Launches The Airspeed

CJR Launches The Airspeed

News
                After the success of the Velocita CJR is launching a new watch today, the Airspeed. The best news; we at Watchisthis?! Magazine had two prototypes in the house for a review. Where the Velocita was far more a futuristic vision that could tell time, the Airspeed digs down into the history of aviation, with its design inspired by cockpit instruments. Can we call it retro? Yes, but CJR went a long way to ensure that you are not just wearing a replica of an old aircraft clock around your wrist,  but try to keep it as original as possible. First of all, the Airspeed is actually a regulator, with minutes in the center, a large subdial at nine o'clock for the hours,…
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12Juin 2016 by Martin Green 1 Comment
Ali & Co Innovates With The Mysterali

Ali & Co Innovates With The Mysterali

News
At Watchisthis?! we are always looking for watches that surprise and innovate, yet are still keeping it on a budget. A watch that checks all these boxes is Mysterali by the Swiss brand Ali & Co. It actually innovates on many different levels, but the very first surprise is that the watch is designed by Eric Giroud. Being one of the most prominent watch designers of this time, it is always good to see that despite his great success he doesn't shy away from designing more affordable watches as well. By the way, you can find an interview with Eric in the Winter 2015 issue of Watchisthis?! Magazine here. [caption id="attachment_929" align="aligncenter" width="600"] Watch-designer Eric Giroud[/caption] But that is not where the fun ends. Thanks to a patented, round quartz…
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09Juin 2016 by Martin Green No Comments
MK II Expands Its Ready-To-Wear Collection With The Hawkinge

MK II Expands Its Ready-To-Wear Collection With The Hawkinge

News
MK II has come a long way. When I just started in the watch business, they where offering parts and customization options, yet now they are a brand of their own. This especially becomes clear when we take a closer look on the latest addition to their ready-to-war collection: the Hawkinge. The Hawkinge is inspired on the MK11 wrist watch that the UK government issued to British military, Commonwealth and BOAC pilots, starting in 1948, and all the way up to the 1980's. The MK 11 is in many ways the ultimate pilot's watch, it's legible design is legendary, and many watch brands have used it as an inspiration to watches of their own. So why would go for the MK II version of this watch? [caption id="attachment_908" align="aligncenter" width="632"] In…
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06Juin 2016 by Martin Green 1 Comment
Kaventsmann Introduces Triggerfish II

Kaventsmann Introduces Triggerfish II

News
An unusual name for an unusual watch, was the original Triggerfish by Kaventsmann already a bold statement, the new version of this watch actually goes beyond what the threshold established by its predecessor. When reviewing the Triggerfish II it is important to take into account that Kaventsmann is a German company, and that in essence, the watch is a German watch. Yes, its powered by a Swiss-made, automatic ETA 2824-2, or Sellitta SW-200 when the ETA stock runs out, but they are made in Berlin, Germany. Their style can best be described as "gründlich", a German word that can best be translated as "thoroughly". Why is this important to know? Because it explains the time and effort that went into the watch, as well as that the way the watch…
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03Juin 2016 by Martin Green No Comments
Black-Out Concept Barakuda; Affordable With A Bite

Black-Out Concept Barakuda; Affordable With A Bite

News
Black-Out Concept is of course best known for its modifications on Rolex, but few people know that they also sell a more affordable alternative of the same concept. These Black-Out watches share many of the same features as their pricey siblings, except of course, their price. One of our favorites is the Barakuda. Not only because its named after one of the fiercest fish in the ocean, but also because its quite an impressive watch. Its diameter of 48mm is most certainly part of this, but perhaps an unexpected surprise is that the case of the Barakuda is actually made from ceramic. Not your everyday material, and usually not used in robust divers. The styling of the watch is inspired by Rolex, with a dash of Breitling and a sprinkling…
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31Mai 2016 by Martin Green 2 Comments
Hamilton Fights Aliens In Independence Day: Resurgence

Hamilton Fights Aliens In Independence Day: Resurgence

News
Time to go to the cinema! 20 years after the first Independence Day, the aliens are back! And that means out hero's also need a new set of watches, and this time they are by Hamilton! https://www.youtube.com/watch?v=NCe_JshWOZ0 Watches in movies are always kind of a sensitive issue, since they need to fit the character. Omega was always a good match with James Bond, but I remember watching a certain movie in which some undercover cops where wearing half a million dollars worth of perpetual calendar. Even in Miami that might be a tall order. For Independence Day: Resurgence the whole cast is fitted with Hamilton watches, and they are a great match with the characters that are wearing them. Pilot Jake Morrison (Liam Hemsworth) wears the Khaki X-Wind automatic Chronograph,…
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30Mai 2016 by Martin Green 1 Comment
Finn And The Giant’s Causeway Of Watches

Finn And The Giant’s Causeway Of Watches

News
The Giant's Causeway, famous for its polygonal columns of layered basalt, is the only UNESCO World Heritage Site in Northern Ireland, and quite a sight! The story behind is an old tale, where a hero named Finn scares a giant away by being clever. This tale, and the Giant Causeway itself, where the inspiration for a new watch brand appropriately called....Finn! The fun of Finn (pun intended) is actually that the case of the watch is shaped like one of those huge blocks of basalt that make up the Giant's Causeway. What is especially cool, it how they have been able to integrate the lugs of the watch into the design. Most designers would probably go for hidden lugs with this one, but visible lugs are actually better suited, because…
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27Mai 2016 by Martin Green 2 Comments
Citizen acquires Frederique Constant; Some Insights

Citizen acquires Frederique Constant; Some Insights

News
The watch world was shaking, as yesterday Citizen announced that they where taking over Frederique Constant. It is always a touchy subject when a Swiss company is being taken over by a "foreign entity", especially when its coming from Japan. It might help that Peter and Aletta Stas, the founders of Frederique Constant, are not Swiss by birth but Dutch, and spend a long time in Asia. Their road to success been an interesting watch, where they worked themselves up from a quartz-only brand to a full blown Manufacture, earning the respect of the Swiss brands, but more importantly, that of the consumer. [caption id="attachment_855" align="aligncenter" width="632"] Peter & Aletta Stas[/caption] Frederique Constant has shown a stable grow in the last couple of years, mainly by keep pushing the envelope.…
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18Mai 2016 by Martin Green No Comments
Ferro Watches: Displaying Time 911 Tachometer Style!

Ferro Watches: Displaying Time 911 Tachometer Style!

Uncategorized
At time of publishing there is just about 2 days left to get your Ferro watch through Kickstarter. The question is; should you? With its single hand configuration its original, but at the same time, this has been done before. What makes it unique is that it combines this single hand configuration with a dial inspired by Porsche tachometers. The result is quite stunning. Most watches that are inspired by car tachometers still have two hands, but the single hand configuration looks so much nicer. Also because Ferro made it like a thin needle in a contrasting color. This also helps greatly to tell the time with a great degree of precision. By making the case 44mm, not only the overall theme of the watch better comes together, but also…
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17Mai 2016 by Martin Green No Comments
Watchisthis?! Magazine’s Spring Issue out now!

Watchisthis?! Magazine’s Spring Issue out now!

Magazine, News
Nothing is more satisfying for us at Watchisthis?! as to get another issue of our magazine out! We always work hard on getting the best possible content and in our modest opinion....we think we succeed to that once again with out Spring issue! One of the great things of making Watchisthis?! Magazine is that you sit down and talk with the most passionate and amazing people. Some head legendary names like Alain Zimmermann of Baume et Mercier, with which we discussed his brands ladies watches (also check out the article on the Petit Promesse!), or Stephan Obst of Vintage VDB who sold all he had to start making watches in a basement. Or Jorg Schauer , who ensured the perpetuating success of Stowa, while people like Janus Aarup from VEJRHØJ…
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