04Fév 2016 by Jonathan Kopp No Comments
WATCHe turns your Apple Watch in a skeleton mechanical watch

WATCHe turns your Apple Watch in a skeleton mechanical watch

News
If you have an Apple Watch but you love Swiss mechanical movement, the new WATCHe application may interest you. The latter indeed offers the ability to display the time on your Apple Watch in the manner of a mechanical movement. Indeed the brand from Geneva offers today a kind of bridge between connected watches and mechanical watches thanks to its new app for Apple Watch. After several years of development of smartphones hulls integrated with mechanical movements, Luc Pellaton decided to give a new dimension to the trend of connected watches.With the launch, of a mobile application designed for the Apple Watch, the spirit of a mechanical movement can now be found as an indicator screen on your smartwatch. For the moment the app is free in the App Store…
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28Jan 2016 by Aurelien Payet 2 Comments
Griffin Emblem – An Indiegogo success

Griffin Emblem – An Indiegogo success

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Griffin Emblem has a straight forward brand concept; it wants to create watches by crowdfunding campaign in small quantities, but with a very careful design and materials of superior quality. The brand has a logo that represents a griffin, a mythical creature, half eagle and half lion, symbolizing both power and agility. The name of the brand Griffin Emblem is more focused on the treasure than on the griffin in question. Creators have been captivated for long time by the stories exposing the griffons as heroes and protectors of wealth such as gold. When we observe the logo, we see the creature touch a diamond with his paw. This diamond is a reference to the treasure Griffins were fighting for. The word "Emblem" therefore refers here to the protected treasure…
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18Jan 2016 by Martin Green 1 Comment
V for Valachio

V for Valachio

News
              Affordable watches come in many shape and forms, and even with different price tags. In our experience the closer you get to the zero, the tougher it will be to still offer a high quality timepiece. In those regions you often find only watches by larger companies that are able to balance price and quality to a satisfactory level. Can a new, small brand that is launching through Kickstarter do this as well? Valachio think they can. With a price around US$135,- for their stainless steel model and US$145,- for their gold-plated Pantiam model, they are inexpensive, but don't look the part. Their minimalist design is not only a crowdpleaser, but also give the watch an air of understated luxury, without adding to…
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22Déc 2015 by Jonathan Kopp No Comments
Introducing the new Swiss Watch Company Diver

Introducing the new Swiss Watch Company Diver

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Diver watches have always had their faithful fan-base. These technical watches, which often offer a very robust design, due to their rotating bezel, highly readable indicators and large hands, attract today more and more watch enthusiasts, whether or not they are a fan of underwater excursion. Sure you are going to say that at first sight this divers watch looks like many others that already exist, a curse many divers watches have ... But admit that at a second look there are many details that set it apart. Swiss Watch Company's Diver Watch unites all attributes of an excellent Swiss Made diver Watch. The case with a 44mm diameter, is made of Anti-Corrosive Stainless Steel 316L with screw-in case back- and crown, fitted with a scratch-resistant Ceramic Diver bezel. The…
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21Déc 2015 by Jonathan Kopp No Comments
SIWP is back in Geneva in 2016

SIWP is back in Geneva in 2016

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After the success of the first edition in 2015, the Swiss Independent Watchmaking Pavilion (SIWP) will be back in Geneva from January 17th to 22nd, 2016. The SIWP is an entity whose purpose is to promote independent watchmaking brands based in Switzerland, in order to ‘present a different face of watchmaking’ from the one displayed by the industry’s giants. With its experience, the SIWP is now the only entity offering independent Swiss brands the opportunity to pool their resources and develop a synergy that allows them to thrive in a very competitive industry. Once again the event will take place in the exceptional venue of the Casino du Lac. For already a decade this unique Genevan casino is located in the heart of Meyrin. Close to major roads, with as…
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14Déc 2015 by Jonathan Kopp No Comments
Pilo & Co Genève – New Tempo Skeleton for women

Pilo & Co Genève – New Tempo Skeleton for women

News
Pilo & Co Genève puts women in the spotlight with its new Tempo Skeleton Watch. The exclusivity of a skeleton watch does not necessarily need to result in an excessive price. Pilo & Co offers with this new Tempo a watch that combines traditional Swiss craftsmanship with a design that could be defined by "l'air du temps", for a competitive price Visually the watch has a really elegant and sophisticated appearance. A skeleton watch is always fascinating because you can see its complex mechanical workings. The collections of Pilo & Co come from a concept of combining design, watchmaking, and jewelry, trends with affordability, giving the watch a sign of prestige, which they insure by vigorous quality control. The Tempo collection already has four skeletons watches for men, wanted to…
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25Sep 2015 by Jonathan Kopp No Comments
SevenFriday and an astonishing new timepiece !

SevenFriday and an astonishing new timepiece !

News
Some days ago SevenFriday unveiled its newest creation under the name of "V-Series". Since its debut, the watch brand has made quite an impact in the world of watchmaking and now comes back in the market with again a very astonishing piece. This new watch is a kind of Chinese puzzle because of its way to read the time. The SevenFriday V-series works on the concept of the “Additioner Principle”. This new way to display the time works with an hours and seconds additions disc with +X arabic numerals. In other words, you have a 120° angle hour reading with «additioner» principle and a turning central disc «0, 4, 8» to be added to fix «0, 1, 2, 3, 4» scale….The hours are presented from 0 to 4, and (for…
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